Given the recently disclosed financial statements CD Project Redthe impressive fact that the team appeared Spent more than $120 million to Rehabilitation of game and reputation For the entire company with a general relaunch, including the launch of the new Phantom Liberty expansion.
As previously mentioned, development of the expansion alone required $63 million, plus another $21 million for marketing, making a total of $84 million for the expansion alone, which also sold 3 million copies at launch, but it’s been a process that’s come a long way. Beyond the simple release of downloadable content (DLC).
after Disastrous launch After Cyberpunk 2077, CD Projekt RED’s entire reputation was at stake, and not just one of the projects that ever made the most noise in the history of video games. The disastrous state of the previous generation console releases, combined with numerous technical issues and shortcomings that marked the game overall compared to what was promised, led to a launch dominated by controversy.
Within a few days, we witnessed a chaos of refund requests and also Removal Total game from the PlayStation Store, where Sony was somewhat surprised by the refund policy that the Polish team immediately implemented.
From then on, it was a matter of rebuilding from the ruins, to update After the update. The exact cost of this operation has not been determined, but only the final phase exceeded $120 million, including the Phantom Liberty.
In fact, approximately $40 million must be added to the above $84 million Just to fund update 2.0 Which was a general relaunch of the game. If you consider that Cyberpunk 2077 cost around $174 million to develop with another $142 million spent on marketing, it’s easy to understand how selling more than 25 million copies doesn’t necessarily mean huge profits.
If nothing else, the reboot has certainly been a success and is also good for CD Projekt RED’s entire reputation.
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